In-Market Magic

On average only 1% of consumers, in your area, are in the market for your goods or service. Yet businesses spend the majority of their advertising $$ on mass marketing. Think of it this way. If you were selling Hot Dogs at a Vegan Convention, would you pay $1000 to address to address the crowd, or would you go talk to the guy in the corner who had mustard stains on his McDonald's t-shirt? That's what I do. I help businesses find the the mustard stained McDonald's T-shirt shirt guy.

Wednesday, April 9, 2014

Facebook Advertising Changes

I love, love, love Facebook Advertising. It is one of the best buys any business can make. However fixing the right rail is like rearranging the deck chairs on the Titanic.

http://adage.com/article/digital/facebook-s-unloved-rail-desktop-ads-a-facelift/292566/

In-Market Magic

Wednesday, April 9, 2014

Facebook Advertising Changes

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